A programme customised as per your organisational needs, Inside India will provide you with the right learning needed to enter the Indian market, harness the efficiency of the Indian economy, use India-centric innovation as a key differentiator, and apply your learning to emerging market situations in general. An integrated action learning project will ensure that at the end of the programme, you are ready to create action-oriented implementation plans in your organisation.

Specifically, you will be better prepared to:

• Assess the growth opportunity that India offers to your business

• Appreciate the business environment, consumer mindset and market realities in India

• Understand the socio-cultural norms and management principles that work in India

• Develop innovative business models for your organisation tailored for emerging markets

• Negotiate favourable deals for your company while dealing with Indian parties

• Assess how India-centric innovation can be a key differentiation for your organisation

• Apply your learning to other emerging markets